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	<title>Behind Brands &#187; Volkswagen</title>
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		<title>Behind Brands &#187; Volkswagen</title>
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		<link>http://behindbrands.com/2012/01/20/3557/</link>
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		<pubDate>Fri, 20 Jan 2012 04:18:21 +0000</pubDate>
		<dc:creator>edmurcelice</dc:creator>
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		<link>http://behindbrands.com/2011/10/24/3522/</link>
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		<pubDate>Mon, 24 Oct 2011 02:12:27 +0000</pubDate>
		<dc:creator>edmurcelice</dc:creator>
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		<pubDate>Tue, 18 Oct 2011 01:38:22 +0000</pubDate>
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		<pubDate>Mon, 05 Sep 2011 11:19:49 +0000</pubDate>
		<dc:creator>edmurcelice</dc:creator>
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		<pubDate>Wed, 22 Jun 2011 07:31:45 +0000</pubDate>
		<dc:creator>edmurcelice</dc:creator>
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		<pubDate>Mon, 06 Jun 2011 06:14:01 +0000</pubDate>
		<dc:creator>edmurcelice</dc:creator>
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		<link>http://behindbrands.com/2011/05/09/3296/</link>
		<comments>http://behindbrands.com/2011/05/09/3296/#comments</comments>
		<pubDate>Mon, 09 May 2011 09:15:08 +0000</pubDate>
		<dc:creator>edmurcelice</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Amarok]]></category>
		<category><![CDATA[DDB New Zealand]]></category>
		<category><![CDATA[Volkswagen]]></category>

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		<link>http://behindbrands.com/2011/05/02/3279/</link>
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		<pubDate>Mon, 02 May 2011 09:00:48 +0000</pubDate>
		<dc:creator>edmurcelice</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Movimentos]]></category>
		<category><![CDATA[DDB Sydney]]></category>
		<category><![CDATA[Passat]]></category>
		<category><![CDATA[Pleasure before business]]></category>
		<category><![CDATA[Volkswagen]]></category>

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		<title>Saveiro Rocket</title>
		<link>http://behindbrands.com/2010/10/26/saveiro-rocket/</link>
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		<pubDate>Tue, 26 Oct 2010 15:35:58 +0000</pubDate>
		<dc:creator>edmurcelice</dc:creator>
				<category><![CDATA[Movimentos]]></category>
		<category><![CDATA[26º Salão Internacional do Automóvel de São Paulo]]></category>
		<category><![CDATA[Saveiro]]></category>
		<category><![CDATA[Saveiro Rocket]]></category>
		<category><![CDATA[Volkswagen]]></category>

		<guid isPermaLink="false">http://behindbrands.com/?p=2847</guid>
		<description><![CDATA[﻿﻿ A pick-up Saveiro Rocket foi criada especialmente para o 26º Salão Internacional do Automóvel de São Paulo pela  equipe de designers, engenheiros e técnicos brasileiros da Volkswagen.  O modelo combina interior de luxo, esportividade e som de alta qualidade. O motor é de 1.4 turbo com injeção direta e câmbio de seis marchas. .<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=behindbrands.com&amp;blog=5207566&amp;post=2847&amp;subd=edmurcelice&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>﻿﻿<a href="http://edmurcelice.files.wordpress.com/2010/10/saveiro-rocket281.gif"></a><a href="http://edmurcelice.files.wordpress.com/2010/10/picture-13.png"><img class="aligncenter size-medium wp-image-2853" title="Picture 1" src="http://edmurcelice.files.wordpress.com/2010/10/picture-13.png?w=300&#038;h=148" alt="" width="300" height="148" /></a></p>
<p>A pick-up Saveiro Rocket foi criada especialmente para o 26º Salão Internacional do Automóvel de São Paulo pela  equipe de designers, engenheiros e técnicos brasileiros da Volkswagen.  O modelo combina interior de luxo, esportividade e som de alta qualidade. O motor é de 1.4 turbo com injeção direta e câmbio de seis marchas.</p>
<p>.</p>
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		<title>Recall não feito vai aparecer no Renavam</title>
		<link>http://behindbrands.com/2010/10/14/recall-nao-feito-vai-aparecer-no-renavam/</link>
		<comments>http://behindbrands.com/2010/10/14/recall-nao-feito-vai-aparecer-no-renavam/#comments</comments>
		<pubDate>Thu, 14 Oct 2010 16:54:39 +0000</pubDate>
		<dc:creator>edmurcelice</dc:creator>
				<category><![CDATA[Movimentos]]></category>
		<category><![CDATA[Chevrolet]]></category>
		<category><![CDATA[Citroen]]></category>
		<category><![CDATA[Fiat]]></category>
		<category><![CDATA[Ford]]></category>
		<category><![CDATA[GM]]></category>
		<category><![CDATA[Mitsubishi]]></category>
		<category><![CDATA[Peugeot]]></category>
		<category><![CDATA[recall]]></category>
		<category><![CDATA[Renault]]></category>
		<category><![CDATA[Toyota]]></category>
		<category><![CDATA[Volkswagen]]></category>

		<guid isPermaLink="false">http://behindbrands.com/?p=2784</guid>
		<description><![CDATA[﻿ Os veículos que não passarem por recall quando convocados pelas montadoras terão a informação gravada no Renavam (Registro Nacional de Veículos Automotores), segundo item lançado nesta quinta-feira (14) e que passa a valer já a partir do próximo recall. O projeto é batizado de Sistema de Registro de Avisos de Risco de Veículos Automotores. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=behindbrands.com&amp;blog=5207566&amp;post=2784&amp;subd=edmurcelice&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>﻿<a href="http://edmurcelice.files.wordpress.com/2010/10/recall-00.jpg"><img class="aligncenter size-medium wp-image-2785" title="recall-00" src="http://edmurcelice.files.wordpress.com/2010/10/recall-00.jpg?w=300&#038;h=187" alt="" width="300" height="187" /></a></p>
<p>Os veículos que não passarem por recall quando convocados pelas  montadoras terão a informação gravada no Renavam (Registro Nacional de  Veículos Automotores), segundo item lançado nesta quinta-feira (14) e que passa a valer já a partir do próximo recall. O projeto é batizado de Sistema de Registro de Avisos de Risco  de Veículos Automotores.</p>
<p>O  dado do recall não realizado vai aparecer junto com outras pendências, como multas, atraso de  IPVA e licenciamento, entre outros. Sempre que as montadoras anunciarem  um recall, as numerações de chassis envolvidas serão enviadas ao  Denatran (Departamento Nacional de Trânsito) e imediatamente o dado será  incluído no Renavam do veículo. A informação será retirada quando o  veículo for reparado pela montadora.</p>
<p>A iniciativa, que tem o apoio das montadoras, é uma estratégia para que os consumidores realmente façam o recall. Hoje em dia, apesar dos alertas das fabricantes em anúncios e com a mídia espontânea oferecida pela imprensa, uma boa parte da população não atende aos recalls, muitas vezes por falta de tempo e por não achar importante.</p>
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